Reprint: Why Can’t I Survive a Week of Meal Planning?

Editors & Publishers:

parenting

Some very organized moms follow the once-a-month meal planning and cooking approach. I am not one of those people. But I figured I could handle seven days of meal planning. The reality of meal planning took a turn for the worse mid-week, as my carefully crafted meal plan morphed into a meal ban, one dreadful dinner at a time, from Meatless Monday to Win-Them-Back Wednesday to Suck-It Saturday.

My humor article titled “Why Can’t I Survive a Week of Meal Planning?” would resonate with so many moms who, despite their best efforts, just can’t seem to master family dinnertime, picky eaters and hectic schedules.

If you’re interested in purchasing this reprint, please let me know.

Word Count:  909 words

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Freshly Published: 11 Soul-Sucking Truths of Rebooting a Midlife Writing Career

Lisa Beach, Orlando Freelance Writer

Rebooting a midlife career is as fun as it sounds! After a 10-year hiatus from a writing career (thanks to a stint as a stay-at-home mom and homeschooler), I jumped back into the freelance writing arena to resume my career. No one cares that I selflessly put my career on hold to mold and shape and educate two human beings for a decade. In fact, rather than praising my efforts as a noble choice, others regularly remind me that I committed career suicide.

The reality is, I’ve been out of the rat race for an extended period of time. I can’t foolishly believe I can just pick up where I left off. Nope, I’ve got to reboot my career in midlife. Yeah, this should be fun.

I’m once again a newbie, but not really. I’ve got experience, but it’s dismissed as ancient. I need a manual or self-help group to navigate this feel-good process of starting over in midlife. Finding none, I must face 11 soul-sucking truths, which I humorously outline in my recently published guest blog on Submittable.

Reprint: Bittersweet Birthdays: An Annual Reminder to Be My Son’s Best Friend

Editors & Publishers:

parenting

My almost-20-year-old son has Asperger’s Syndrome— an autism-spectrum disorder that often spells a death sentence to a child’s social life and delivers a devastating blow to his self-confidence. This becomes acutely evident when birthdays roll around every year. I wrote the essay below about my experience as a parent of a special needs child. This could be relevant any time of year, but particularly during April, which is National Autism Awareness Month. (The article was originally published on www.GrownandFlown.com. I have permission from the publisher to reprint this article.)

If you’re interested in purchasing this reprint, please let me know.

Word Count898 words

Want to Purchase This Reprint?

Please contact me at Lisa@LisaBeachWrites.com if you would like to review the complete article to purchase as a reprint.

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How to Find a Professional Freelance Writer

Lisa Beach, freelance writer

When you need help telling your brand’s story, it makes sense to hire a freelance writer. But what to look for—and when to start looking—can be the difference between finding a freelance writer and finding a professional freelance writer.

Let’s start with when to search out a freelance writer. For starters, don’t wait for a crisis to hit to start looking for the right talent. It often takes a while to find a professional writer who will be a good fit for your company.

Plus, when you’re in crisis mode, you feel pressured to find someone quickly. That’s like looking for the best plumber when you’ve got water gushing out under your kitchen sink—you’ll hire anyone who’s willing to come over RIGHT NOW to fix the leak, regardless of their qualifications, expertise or price. Using the plumbing analogy, you don’t want some stranger mopping up your communication mess. You want someone you’ve already researched, whom you know you can trust.

You don’t want some stranger mopping up your communication mess Click To Tweet

So, when do you look for a freelance writer?

Before you need one.

Using a freelancer makes sense when:

  • you can’t afford a full-time staff person
  • your current staff is overburdened with projects
  • you lack the expertise
  • you’re under a tight deadline
  • you need a fresh perspective
  • your light workload doesn’t justify a full-time position but you occasionally need help

Whether you need someone to write ongoing content or you just have sporadic projects, seek out a freelance writer when you’ve got time to explore the options. This might take several days, weeks, or months, depending on your needs. But, just like when you hire employees, you want to ensure you’ve got a qualified candidate who will mesh with your company.

What do you look for in a freelance writer?

As you’re exploring the freelance talent out there, keep these points in mind:

Experience

You want to get the best freelance writer for your company, so seek out a professional who brings the specific skills you’re looking for. Do you need a wordsmith who can transform complex information into practical takeaways? Are you looking for a detail-oriented, deadline-driven writer? Do you want someone fresh out of college or would you prefer a more seasoned writer? Do you want a generalist who’s adaptable to a variety of projects or a niche writer who focuses on one or two specialties? Are you looking for a writer with a fun-loving writing style or do you need a staid, corporate approach? Do you need a freelancer who’s local or can the work be done remotely? One writer can’t be all things to all people, so be clear about the experience you want in your ideal freelance writer.

Track Record

Tied into every professional writer’s background and experience, you’ll find a track record of writing samples, clients, and testimonials. Check out the writer’s website and poke around to see what she’s already done, whom she’s worked with, and what they had to say about her. No website? This might be a sign that you’re dealing with a new or inexperienced freelance writer who doesn’t have much to show for herself yet. At the very least, a good writer will have a detailed LinkedIn profile or an online portfolio on a site such as Contently.

Budget

If you’re price-sensitive, you might want to seek out a newbie with rock-bottom rates, as long as she’s got decent writing chops. (Of course, the voice of doubt will be whispering, “You get what you pay for” into your ear.) But, if you want top-notch writing, hire a seasoned professional with years of experience. This writer will become your company’s storyteller, so don’t skimp on quality just to save a few pennies.

Personality

All things being equal, you want to work with someone you click with. If your company culture borders on frat party and you bring in a buttoned-up, corporate-wannabe copywriter, it might not be a great fit. As Joe Pulizzi points out in a Content Marketing Institute blog post, “Given the choice between a good writer with a personality that closely matches your organization (but short on industry expertise), and an industry veteran that knows how to write but with whom you can’t stand to be in the same room with — go with the personality.” Remember, you can always teach someone about your industry.

Do you need help telling your brand’s story? Let’s connect so we can see whether we’re a good fit.

Reprint: 3 Parenting Lessons from the U.S. Presidents

Editors & Publishers:

parenting

Do parenting and patriotism mix? They do if you’re the founding (or former) Father of our Country, from George Washington right up to our most recent First Dad, President Obama. With their double role as leaders of our country and leaders of their family, the U.S. Presidents bring a unique perspective to parenting and family matters.

With President’s Day coming up in February, my reprint titled “3 Parenting Lessons from the U.S. Presidents” makes a great parenting-and-politics tie-in. This piece would also work well in July (Independence Day).

If you’re interested in purchasing this reprint, please let me know.

Word Count1006 words

Want to Purchase This Reprint?

Please contact me at Lisa@LisaBeachWrites.com if you would like to review the complete article to purchase as a reprint.

Looking for a Specific Reprint?

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To get email updates about my writing (including the latest additions to this reprint list, newly published articles, copywriting projects, etc.) please subscribe to my Writer Reboot blog at right.